Holy Smoke: how would you sell Christianity? with Rory Sutherland

<p>Advertising guru – and the Spectator's <em>Wiki Man – </em>Rory Sutherland joins Damian Thompson to try and tackle the question 'how would you sell Christianity – today?' If religions have previously thrived by providing a form of social network and an 'elevated trust mechanism', perhaps there ways in which they can adapt for modern society – especially as many people appear to be turning away from conspicuous consumption and searching for meaning. </p><br><p>In this Easter special they ponder: are religious …