Freakonomics Radio
All You Need Is Nudge (Update)
Feb 18, 2026
· 57m
When Richard Thaler first published Nudge , the world was just starting to believe in his brand of behavioral economics. In this 2021 episode, we ask: How has nudge theory held up in the face of a global financial meltdown, a pandemic, and other existential crises? SOURCES: Richard Thaler , professor of economics at the University of Chicago. RESOURCES: Nudge: The Final Edition , by Richard Thaler and Cass Sunstein (2021). Sludge: What Stops Us from Getting Things Done and …
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