1562: After-Sales Excellence Driving Customer Growth with Nigel Woodall

In this episode, you’ll hear why most companies obsess over new customers while quietly losing profitable existing ones, how to build simple after-sales processes that don’t require massive new budgets, and why empathy and listening are still the most powerful “technology” in your business. Nigel also shares common recurring mistakes he sees in SMEs like deleting unhandled inquiries every day and how a few low-cost changes can dramatically improve retention, margins, and morale. https://youtu.be/S9XZHyF-u4A If you’re a founder, owner, or …