Optimal Work Daily - Career, Productivity and Entrepreneurship
2010: Advertising's Bumpy Transition by Seth Godin on Trust-Based Marketing
Apr 02, 2026
· 8m
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 2010 Seth Godin unpacks how advertising is shifting from expensive, mass-market magazine placements to undervalued, highly targeted web ads, and why that disconnect still shapes your online experience. He reveals how outdated habits in measuring and buying ads lead to cluttered, irrelevant digital spaces, while hinting at a future where smarter, more meaningful advertising could better …
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