The Game with Alex Hormozi
The Game with Alex Hormozi

Rich People Buy Differently (So Price Like It) | Ep 949

Mar 03, 2026 · 44m

<p>Want to scale your business faster?</p><p>Join our 2-day, interactive workshop: <u><a href="https://www.acquisition.com/workshop-yt-d?el=yt-alex-485w&amp;htrafficsource=youtube" rel="noopener noreferrer" target="_blank">https://www.acquisition.com/workshop-yt-d?el=yt-alex-485w&amp;htrafficsource=youtube</a></u></p><p><br></p><p>Most business owners aren’t “bad at business.” They’re just selling to broke people and then act surprised when the close rate is trash, churn is high, and customers complain nonstop. In this episode of The Game, Alex breaks down the uncomfortable truth: if you want to make money, you have to go where the money is. A small percentage of buyers control a massive percentage of …

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