Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced

Jun 22, 2026 22:36 · 3:01 · English · Whisper Turbo · 2 speakers
អត្ថបទ​នេះ​ផុត​កំណត់​ក្នុង 28 ថ្ងៃ & # 160; ។ ធ្វើ​ឲ្យ​ប្រសើរ​សម្រាប់​ការ​ផ្ទុក​ជា​និច្ច →
Lecture Index
បង្ហាញ​តែ
0:08
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
All right, let's talk about an important type of page on your website,
0:12
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
and that is the squeeze page.
0:15
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
So a squeeze page is a very specific kind of page that we're going to build
0:19
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
in order to generate leads.
0:21
S… Speaker 2 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
Now,
0:21
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
what I want you to do to understand the importance of building squeeze pages
0:26
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
is take a look at digital marketers' homepage.
0:29
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
This is just a screenshot of their homepage.
0:31
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
And I want you to count,
0:33
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
or actually you don't need to count because I went ahead and did it for you in the screenshot.
0:37
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
how many different directions you could go from the homepage.
0:40
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
And that's exactly the point of the homepage,
0:42
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
by the way,
0:43
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
is for you to have lots of directions that you can go from the homepage.
0:47
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
You segment yourself and you go off and you do your different things.
0:51
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
So in this case,
0:52
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
on this homepage,
0:53
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
there are 11 different directions that I could go
0:57
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
from the homepage.
0:58
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
Now I want you to contrast that with this page,
1:03
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
which is a squeeze page,
1:04
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
where the path is super clear.
1:07
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
You have two choices on a squeeze page.
1:10
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
You can either do what we're asking you to do,
1:12
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
which is opt in.
1:13
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
Or you can exit the page.
1:14
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
Those are really your only choices.
1:16
S… Speaker 2 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
Now,
1:17
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
at the bottom of a squeeze page,
1:19
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
typically you're going to have your privacy policy and your terms and conditions and your
1:23
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
about page maybe in the footer down there,
1:26
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
kind of almost hidden.
1:27
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
And that's really there for compliance with GDPR
1:32
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
and advertising.
1:33
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
So you want to have a link to at least your privacy policy in your footer.
1:38
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
You can see that nothing here is distracting the
1:42
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
visitor from taking the action that we want them
1:46
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
to take, which is to opt in for the lead magnet.
1:49
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
Now, this is a beautiful page that was built here in
1:53
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
order to convert people into subscribers or leads.
1:57
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
And how do you go about creating such a beautiful page?
2:01
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
Simple.
2:02
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
You use software.
2:03
S… Speaker 2 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
All right.
2:04
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
Don't.
2:05
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
try to build,
2:05
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
unless you've got capabilities of a design team or a development
2:10
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
team to build you custom pages,
2:12
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
what you want to do is use landing page software.
2:15
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
I use Instapage for my company,
2:18
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
Modern Publisher.
2:18
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
I recommend it,
2:20
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
but there's dozens of landing page software to
2:25
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
choose from.
2:27
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
What I want you to do is make sure you're using some kind of software because they
2:31
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
are going to have proven templates that are designed with this
2:36
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
concept in mind of having a very,
2:39
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
very clear path that the way the page is laid out,
2:43
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
both on desktop and on mobile devices,
2:46
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
it's clear which path you want them to take.
2:49
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
Use software,
2:50
S… Speaker 1 (Certification-06-2019-ContentThatGeneratesLeads-05-TheSqueezePage-_balanced)
you'll get beautiful design and proven templates.

This transcript was generated by AI (automatic speech recognition). May contain errors — verify against the original audio for critical use. AI policy

❤️ ស្រឡាញ់ STT.ai? ប្រាប់មិត្តភក្តិរបស់អ្នក!
សេចក្ដី​សង្ខេប
ចុច សង្ខេប ដើម្បី​បង្កើត​សេចក្ដី​សង្ខេប AI នៃ​ការ​បកប្រែ​នេះ & # 160; ។
កំពុង​សង្ខេប...
សំណួរ AI អំពី​ការ​បកប្រែ​នេះ
សំណួរអ្វីមួយអំពីការបកប្រែនេះ - AI នឹងរកឃើញផ្នែកដែលទាក់ទងនិងឆ្លើយតប។
បម្លែង​ជា​សំឡេង​ផ្សេង​ទៀត