Näyttää vain
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S… Speaker 1 (Recording 7)
So I'm Nancy Cook,
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S… Speaker 1 (Recording 7)
CEO and founder of Campaign Campus.
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S… Speaker 1 (Recording 7)
It's a software platform for managing campaigns.
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S… Speaker 1 (Recording 7)
My background is over 20 years in business and 20 years in
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S… Speaker 1 (Recording 7)
politics and corporate organizing.
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S… Speaker 1 (Recording 7)
I've done everything from volunteering to being a candidate to running campaigns
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S… Speaker 1 (Recording 7)
and running a political organization in Manitoba.
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And all of that led me to where I am today.
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S… Speaker 1 (Recording 7)
So I want to introduce you to...
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encompass and interesting on the heels of what we just heard here
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S… Speaker 1 (Recording 7)
today campaigns are chaotic from a business perspective
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S… Speaker 1 (Recording 7)
i had hope to come as soon as i decided to
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come away i realized that there's so many things going on you've
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got so many people telling you and receiving you advice and it can be utter chaos
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S… Speaker 1 (Recording 7)
you have data coming at you from all and that will find
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S… Speaker 1 (Recording 7)
a solution that will let you get right to the work that you and
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manage your resources
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And so,
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as well,
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when we talk about data,
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S… Speaker 1 (Recording 7)
I also want to make sure that you're getting the data you need up.
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S… Speaker 1 (Recording 7)
This is a unified platform that was created to help you save time
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S… Speaker 1 (Recording 7)
and money by eliminating the need for platforms
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S… Speaker 1 (Recording 7)
to get your message out and to manage your data,
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S… Speaker 1 (Recording 7)
reduce the amount of data cleaning and comparison that you
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need to make sure you're looking at real data after spending your needs a bit worse
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and understanding where you are and keeping the eyes for your camera.
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you have a real data evidence dashboard and simplified long
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-term analysis.
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S… Speaker 1 (Recording 7)
I'm going to take you through.
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I'm going a little fast because there's quite a bit to show you.
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S… Speaker 1 (Recording 7)
But I want to introduce you to the concept of
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S… Speaker 1 (Recording 7)
It's unified end -to -end.
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S… Speaker 1 (Recording 7)
So what that means is that website that Harneet mentioned earlier
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S… Speaker 1 (Recording 7)
where, you know,
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S… Speaker 1 (Recording 7)
it doesn't have to be the most,
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S… Speaker 1 (Recording 7)
the fanciest website,
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S… Speaker 1 (Recording 7)
but there are key things you need your website to do.
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S… Speaker 1 (Recording 7)
And that's the forms you referenced.
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S… Speaker 1 (Recording 7)
You need your volunteers to sign up.
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S… Speaker 1 (Recording 7)
Maybe they want to do your ID,
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S… Speaker 1 (Recording 7)
fill up that they support you.
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S… Speaker 1 (Recording 7)
You want donors and you want,
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S… Speaker 1 (Recording 7)
in some cases,
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S… Speaker 1 (Recording 7)
lawn signs.
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S… Speaker 1 (Recording 7)
I don't think they're going away anytime soon,
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S… Speaker 1 (Recording 7)
even if that is a trend.
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S… Speaker 1 (Recording 7)
For sure, right now,
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you'll have.
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S… Speaker 1 (Recording 7)
With our website,
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it's off the shelf.
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S… Speaker 1 (Recording 7)
Your team,
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S… Speaker 1 (Recording 7)
your creative and strategic team are the ones who will create the information
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S… Speaker 1 (Recording 7)
that goes on your website,
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S… Speaker 1 (Recording 7)
but nobody has to build it from scratch.
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There's a template ready to go.
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S… Speaker 1 (Recording 7)
Your strategy team gets to put what they need to in there and have
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S… Speaker 1 (Recording 7)
full access to that for the campaign and change it as needed.
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S… Speaker 1 (Recording 7)
The beauty of it is it's already integrated,
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S… Speaker 1 (Recording 7)
so you don't have to do extra integrations and make sure
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that that's going to happen.
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S… Speaker 1 (Recording 7)
You have a full central CRM and then a canvassing app.
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S… Speaker 1 (Recording 7)
So end -to -end you're campaigning all in one system
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S… Speaker 1 (Recording 7)
with the data being open in real time,
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S… Speaker 1 (Recording 7)
which feeds back to your campaign team being able to make a strategic decision.
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S… Speaker 1 (Recording 7)
Another thing that I felt,
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S… Speaker 1 (Recording 7)
I'm very visual,
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S… Speaker 1 (Recording 7)
so when I was campaigning,
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S… Speaker 1 (Recording 7)
I knew exactly where I was.
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S… Speaker 1 (Recording 7)
In the poll, where had I been,
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what neighborhoods did I need to go,
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and back in the day we did it was a big paper map.
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S… Speaker 1 (Recording 7)
So at the end of the day you'd come and highlight the streets you've been to.
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S… Speaker 1 (Recording 7)
you know, do what you could to try to figure out your progress on your camera.
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S… Speaker 1 (Recording 7)
And now you do that by writing,
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S… Speaker 1 (Recording 7)
and you locate the address and state.
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S… Speaker 1 (Recording 7)
So you have a dashboard that has a
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S… Speaker 1 (Recording 7)
4 database that shows you an interactive map where you can see
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the progress that you're making.
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S… Speaker 1 (Recording 7)
It replaces the paper map.
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S… Speaker 1 (Recording 7)
It's colored,
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S… Speaker 1 (Recording 7)
and you can filter it to look at what you want to see from your APIs,
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S… Speaker 1 (Recording 7)
but also in the canvassing app.
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S… Speaker 1 (Recording 7)
So we've gamified it a little bit in that your teams can see the
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S… Speaker 1 (Recording 7)
data that you have.
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S… Speaker 1 (Recording 7)
So if you have a small team and you trust
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S… Speaker 1 (Recording 7)
your team, they can see all of your voter data and get out there and do what they need to do.
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S… Speaker 1 (Recording 7)
Or you can create custom jets and give time frames for the volunteer
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S… Speaker 1 (Recording 7)
doing your canvassing.
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S… Speaker 1 (Recording 7)
As they go to the households you've given them,
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S… Speaker 1 (Recording 7)
what
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that does for your team is we
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S… Speaker 1 (Recording 7)
also then,
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S… Speaker 1 (Recording 7)
all of that,
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S… Speaker 1 (Recording 7)
the doors,
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S… Speaker 1 (Recording 7)
it shows up on our website.
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S… Speaker 1 (Recording 7)
When I first started,
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S… Speaker 1 (Recording 7)
and my team is here with me,
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S… Speaker 1 (Recording 7)
so I'll ask them about this later,
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S… Speaker 1 (Recording 7)
but I was wanting to know what was happening.
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S… Speaker 1 (Recording 7)
And so I had a small dashboard and I started because I
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S… Speaker 1 (Recording 7)
wasn't dealing with paper.
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S… Speaker 1 (Recording 7)
We also have a robust volunteer management system,
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S… Speaker 1 (Recording 7)
so not only can you assign data sets,
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S… Speaker 1 (Recording 7)
but you can assign permission sets.
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S… Speaker 1 (Recording 7)
So you, being the central campaign,
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S… Speaker 1 (Recording 7)
has total control over who sees what,
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S… Speaker 1 (Recording 7)
for when they see it,
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S… Speaker 1 (Recording 7)
and for how long they have.
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S… Speaker 1 (Recording 7)
Just simply by toggling and selecting permission sets.
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S… Speaker 1 (Recording 7)
They see each other when they're over campus too,
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S… Speaker 1 (Recording 7)
so you don't have people duplicating,
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S… Speaker 1 (Recording 7)
door knocking on a walk.
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S… Speaker 1 (Recording 7)
You don't have people tripping over themselves,
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S… Speaker 1 (Recording 7)
like who's where,
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S… Speaker 1 (Recording 7)
what's happening.
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S… Speaker 1 (Recording 7)
If they allow to track while using,
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S… Speaker 1 (Recording 7)
they can see each other on the street,
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S… Speaker 1 (Recording 7)
know where they need to go and where they don't need to go.
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S… Speaker 1 (Recording 7)
And headquarters can see them moving around on that admin
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S… Speaker 1 (Recording 7)
dashboard.
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So you have full visibility into it.
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S… Speaker 1 (Recording 7)
We also,
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S… Speaker 1 (Recording 7)
one of the built
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S… Speaker 1 (Recording 7)
-in if you want it,
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S… Speaker 1 (Recording 7)
is the delivery,
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S… Speaker 1 (Recording 7)
the fundraising section.
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S… Speaker 1 (Recording 7)
So a donation page with your donors,
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S… Speaker 1 (Recording 7)
who may not be voters,
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but still want to donate,
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can enter their information.
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We can set the limits so you
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S… Speaker 1 (Recording 7)
don't go over time.
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What
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S… Speaker 1 (Recording 7)
that does for you is now you're reaching out or
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your campaign board.
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S… Speaker 1 (Recording 7)
Communications from people's
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home computers and you'll get out there.
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S… Speaker 1 (Recording 7)
We have a phone with some
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S… Speaker 1 (Recording 7)
bigger groups that do polling.
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S… Speaker 1 (Recording 7)
Target
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S… Speaker 1 (Recording 7)
is specific.
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S… Speaker 1 (Recording 7)
Give
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S… Speaker 1 (Recording 7)
a survey functionality in
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S… Speaker 1 (Recording 7)
your campaign.
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S… Speaker 1 (Recording 7)
Add as many votes as possible.
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S… Speaker 1 (Recording 7)
Build the system so we
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S… Speaker 1 (Recording 7)
put silver.
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S… Speaker 1 (Recording 7)
As much
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S… Speaker 1 (Recording 7)
as quickly as you get those lists.
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S… Speaker 1 (Recording 7)
You can see on this dashboard,
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S… Speaker 1 (Recording 7)
poll by poll,
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S… Speaker 1 (Recording 7)
where your voter turnout is and where you need to go to poll up.
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S… Speaker 1 (Recording 7)
That also,
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S… Speaker 1 (Recording 7)
so we have an open filter in the canvassing app.
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S… Speaker 1 (Recording 7)
You can mark how many times you've been to that voter,
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S… Speaker 1 (Recording 7)
how many voters you need to go back and see,
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S… Speaker 1 (Recording 7)
and your volunteers can set it so that they're only going back to supporters until
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S… Speaker 1 (Recording 7)
they show up to vote.
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S… Speaker 1 (Recording 7)
I
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believe I'm out of time.
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S… Speaker 1 (Recording 7)
But again,
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S… Speaker 1 (Recording 7)
the poll here,
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an operation system is
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S… Speaker 1 (Recording 7)
easier.
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S… Speaker 1 (Recording 7)
It means campaign managers like me.
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S… Speaker 1 (Recording 7)
because either it doesn't minimize and reduces costs with multiple
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S… Speaker 1 (Recording 7)
integrations and systems,
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S… Speaker 1 (Recording 7)
and also just gives you the data you need.
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S… Speaker 1 (Recording 7)
There is nothing worse.
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S… Speaker 1 (Recording 7)
You
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S… Speaker 1 (Recording 7)
know, what did I really do?
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S… Speaker 1 (Recording 7)
Maybe not the candidate
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S… Speaker 1 (Recording 7)
features
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S… Speaker 1 (Recording 7)
and website speak to us here today
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S… Speaker 1 (Recording 7)
at our table.
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S… Speaker 1 (Recording 7)
We have scaled,
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S… Speaker 1 (Recording 7)
we've supported campaigns from small local domains all the
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S… Speaker 1 (Recording 7)
way to full provincial campaigns.
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S… Speaker 1 (Recording 7)
We have an enterprise level system,
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S… Speaker 1 (Recording 7)
but right down to campaigns as small as $3 or $4 ,000.
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S… Speaker 1 (Recording 7)
So don't be afraid to use us.
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S… Speaker 1 (Recording 7)
We've tried to price it so that...
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S… Speaker 1 (Recording 7)
accessible because at the end of the day I believe having as
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S… Speaker 1 (Recording 7)
many people as possible get engaged and not have any of this

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