Standard recording 45

Jun 04, 2026 07:29 · 8:22 · English · Whisper Turbo · 1 स्पीकर
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वाचन अनुक्रमणिकाName
फक्त दर्शविले जात आहे
0:01
S… Speaker 1 (Standard recording 45)
So in 799,
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S… Speaker 1 (Standard recording 45)
do you have a formulation that can win with the
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S… Speaker 1 (Standard recording 45)
multiple viewers?
0:07
S… Speaker 1 (Standard recording 45)
Do you
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S… Speaker 1 (Standard recording 45)
know? What are the top 5?
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S… Speaker 1 (Standard recording 45)
What is the global equivalent of Amazon?
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S… Speaker 1 (Standard recording 45)
Pie.
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S… Speaker 1 (Standard recording 45)
Pie,
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S… Speaker 1 (Standard recording 45)
Amazon pie.
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S… Speaker 1 (Standard recording 45)
Eyeliner's top five?
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S… Speaker 1 (Standard recording 45)
Eyeliner's kya hai?
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S… Speaker 1 (Standard recording 45)
Bo to abhi weekend check.
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S… Speaker 1 (Standard recording 45)
Amazon ka?
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S… Speaker 1 (Standard recording 45)
Amazon.
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S… Speaker 1 (Standard recording 45)
Achha, either.
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S… Speaker 1 (Standard recording 45)
Abhi weekend check.
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S… Speaker 1 (Standard recording 45)
Ah, check.
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S… Speaker 1 (Standard recording 45)
175,
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S… Speaker 1 (Standard recording 45)
200,
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S… Speaker 1 (Standard recording 45)
125.
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S… Speaker 1 (Standard recording 45)
See,
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S… Speaker 1 (Standard recording 45)
whatever is under 200,
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S… Speaker 1 (Standard recording 45)
uspe,
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S… Speaker 1 (Standard recording 45)
bata bu quick commerce ho ka Amazon bestseller ho,
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S… Speaker 1 (Standard recording 45)
then pop only will be the frontrunner ho there.
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S… Speaker 1 (Standard recording 45)
What is selling above 400?
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S… Speaker 1 (Standard recording 45)
Inche hat hai?
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S… Speaker 1 (Standard recording 45)
Top 10 of the same.
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S… Speaker 1 (Standard recording 45)
379,
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S… Speaker 1 (Standard recording 45)
you know.
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S… Speaker 1 (Standard recording 45)
379.
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S… Speaker 1 (Standard recording 45)
One
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S… Speaker 1 (Standard recording 45)
time, Mars search for this controller.
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S… Speaker 1 (Standard recording 45)
No,
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S… Speaker 1 (Standard recording 45)
no, no, no.
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S… Speaker 1 (Standard recording 45)
I want to see what ranking means.
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S… Speaker 1 (Standard recording 45)
So,
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S… Speaker 1 (Standard recording 45)
Mars has three products.
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S… Speaker 1 (Standard recording 45)
Insight search for?
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S… Speaker 1 (Standard recording 45)
Rene.
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S… Speaker 1 (Standard recording 45)
Rene is
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S… Speaker 1 (Standard recording 45)
standing in the telephone.
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S… Speaker 1 (Standard recording 45)
E,
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S… Speaker 1 (Standard recording 45)
N, W.
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S… Speaker 1 (Standard recording 45)
N,
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S… Speaker 1 (Standard recording 45)
W. N,
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S… Speaker 1 (Standard recording 45)
W.
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S… Speaker 1 (Standard recording 45)
Sorry.
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S… Speaker 1 (Standard recording 45)
Chaar, chaar,
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S… Speaker 1 (Standard recording 45)
which are these four?
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S… Speaker 1 (Standard recording 45)
One
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S… Speaker 1 (Standard recording 45)
is this.
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S… Speaker 1 (Standard recording 45)
One is this, okay?
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S… Speaker 1 (Standard recording 45)
One,
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S… Speaker 1 (Standard recording 45)
two.
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S… Speaker 1 (Standard recording 45)
One is this,
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S… Speaker 1 (Standard recording 45)
midnight.
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S… Speaker 1 (Standard recording 45)
One is this,
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S… Speaker 1 (Standard recording 45)
midnight.
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S… Speaker 1 (Standard recording 45)
One is this,
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S… Speaker 1 (Standard recording 45)
and...
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S… Speaker 1 (Standard recording 45)
Yeah,
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S… Speaker 1 (Standard recording 45)
so then that means seven,
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S… Speaker 1 (Standard recording 45)
nine, ten, when the category is not operating at seven,
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S… Speaker 1 (Standard recording 45)
nine, ten.
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S… Speaker 1 (Standard recording 45)
So then the question is,
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S… Speaker 1 (Standard recording 45)
what is the amount of these?
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S… Speaker 1 (Standard recording 45)
Anything that is a selling price of 300 plus,
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S… Speaker 1 (Standard recording 45)
that's what we think.
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S… Speaker 1 (Standard recording 45)
So,
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S… Speaker 1 (Standard recording 45)
we have Pops,
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S… Speaker 1 (Standard recording 45)
Mars,
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S… Speaker 1 (Standard recording 45)
Ray attack,
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S… Speaker 1 (Standard recording 45)
what do you say?
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S… Speaker 1 (Standard recording 45)
399,
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S… Speaker 1 (Standard recording 45)
16%,
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S… Speaker 1 (Standard recording 45)
4 .2,
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S… Speaker 1 (Standard recording 45)
sketched.
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S… Speaker 1 (Standard recording 45)
So,
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S… Speaker 1 (Standard recording 45)
how do we make this?
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S… Speaker 1 (Standard recording 45)
Actually,
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S… Speaker 1 (Standard recording 45)
I think.
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S… Speaker 1 (Standard recording 45)
No,
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S… Speaker 1 (Standard recording 45)
no. We can't.
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S… Speaker 1 (Standard recording 45)
No, no.
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S… Speaker 1 (Standard recording 45)
Ask
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S… Speaker 1 (Standard recording 45)
is simple.
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S… Speaker 1 (Standard recording 45)
We can't launch anything,
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S… Speaker 1 (Standard recording 45)
that is.
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S… Speaker 1 (Standard recording 45)
has no sort of going into a top 10 product.
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S… Speaker 1 (Standard recording 45)
How will we make top 3 brands in the world?
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S… Speaker 1 (Standard recording 45)
Or how will we make top 1 brands in our products in the top 10?
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S… Speaker 1 (Standard recording 45)
No,
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S… Speaker 1 (Standard recording 45)
I have to understand that in Pop,
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S… Speaker 1 (Standard recording 45)
I want to understand the price point differently.
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S… Speaker 1 (Standard recording 45)
I want to launch the same product in Pop,
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S… Speaker 1 (Standard recording 45)
but in 299,
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S… Speaker 1 (Standard recording 45)
this is 219.
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S… Speaker 1 (Standard recording 45)
That's a secret idea.
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S… Speaker 1 (Standard recording 45)
That is liquid eyeliner.
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S… Speaker 1 (Standard recording 45)
It is the same category between pop and sugar and price difference or
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S… Speaker 1 (Standard recording 45)
gap.
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S… Speaker 1 (Standard recording 45)
We will see the price point of all brands.
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S… Speaker 1 (Standard recording 45)
Sketchpad is above
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S… Speaker 1 (Standard recording 45)
a normal brush.
4:08
S… Speaker 1 (Standard recording 45)
So in that 2 for
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S… Speaker 1 (Standard recording 45)
9 for pop.
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S… Speaker 1 (Standard recording 45)
So here is your answer.
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S… Speaker 1 (Standard recording 45)
pointy sketch pen types launch so that is that.
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S… Speaker 1 (Standard recording 45)
Pop is not competing with Rene over there.
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S… Speaker 1 (Standard recording 45)
So 249.
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S… Speaker 1 (Standard recording 45)
How do we get a sketch pen 249 for pop?
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S… Speaker 1 (Standard recording 45)
Pop is where you don't have to worry about the price point.
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S… Speaker 1 (Standard recording 45)
If it doesn't happen in 249 then that's
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S… Speaker 1 (Standard recording 45)
a different thing.
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S… Speaker 1 (Standard recording 45)
If it doesn't happen in 279 then that's a different thing.
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S… Speaker 1 (Standard recording 45)
But that is the ask,
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S… Speaker 1 (Standard recording 45)
that is the right.
4:40
S… Speaker 1 (Standard recording 45)
But sugar is arrested
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S… Speaker 1 (Standard recording 45)
for hours to develop monthly.
4:47
S… Speaker 1 (Standard recording 45)
That is our sketch pen.
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S… Speaker 1 (Standard recording 45)
Right?
4:49
S… Speaker 1 (Standard recording 45)
Women and Arrested for Horses are due now.
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S… Speaker 1 (Standard recording 45)
If you don't have Arrested for Horses are due now,
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S… Speaker 1 (Standard recording 45)
because there is no one in retail.
4:55
S… Speaker 1 (Standard recording 45)
How much do you pay in the month?
4:57
S… Speaker 1 (Standard recording 45)
Units.
4:58
S… Speaker 1 (Standard recording 45)
Yeah, can you give us a few years?
5:00
S… Speaker 1 (Standard recording 45)
3 .30 to 4 .30.
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S… Speaker 1 (Standard recording 45)
I have 3 .30 to 4
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S… Speaker 1 (Standard recording 45)
.30.
5:13
S… Speaker 1 (Standard recording 45)
I am trying to change the way we think.
5:15
S… Speaker 1 (Standard recording 45)
I am not challenging you.
5:16
S… Speaker 1 (Standard recording 45)
Because earlier I am also thinking like that.
5:18
S… Speaker 1 (Standard recording 45)
I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that
5:22
S… Speaker 1 (Standard recording 45)
if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that
5:26
S… Speaker 1 (Standard recording 45)
if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if I am thinking that if
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S… Speaker 1 (Standard recording 45)
I am thinking that if I am
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S… Speaker 1 (Standard recording 45)
thinking that
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S… Speaker 1 (Standard recording 45)
May be in 3 months.
5:38
S… Speaker 1 (Standard recording 45)
If we have monthly run rate of 5 and
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S… Speaker 1 (Standard recording 45)
if we have monthly run rate of 6 months
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S… Speaker 1 (Standard recording 45)
If you are not able to reach of an SQ,
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S… Speaker 1 (Standard recording 45)
then it is better that SQ comes and goes.
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S… Speaker 1 (Standard recording 45)
It's like a store.
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S… Speaker 1 (Standard recording 45)
Store is a time that you have to do 6 months of operation and 12
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S… Speaker 1 (Standard recording 45)
months of operation.
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S… Speaker 1 (Standard recording 45)
If you don't know,
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S… Speaker 1 (Standard recording 45)
then you have to close the store.
5:59
S… Speaker 1 (Standard recording 45)
Our problem is that we are dwelling on formats because
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S… Speaker 1 (Standard recording 45)
sales are saying,
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S… Speaker 1 (Standard recording 45)
what is the taste,
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S… Speaker 1 (Standard recording 45)
what is the taste.
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S… Speaker 1 (Standard recording 45)
No, that will change.
6:13
S… Speaker 1 (Standard recording 45)
So this is something which we have to chat with Sudhirita and Naveen also,
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S… Speaker 1 (Standard recording 45)
that anything that is under,
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S… Speaker 1 (Standard recording 45)
we can take
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S… Speaker 1 (Standard recording 45)
two cuts, ranking is harder to get.
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S… Speaker 1 (Standard recording 45)
And
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S… Speaker 1 (Standard recording 45)
if inventory supply is constrained,
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S… Speaker 1 (Standard recording 45)
it is even more important that we put money behind only
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S… Speaker 1 (Standard recording 45)
those that have.
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S… Speaker 1 (Standard recording 45)
high velocity.
6:42
S… Speaker 1 (Standard recording 45)
Actually frankly even if sugar is a 100 SQO
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S… Speaker 1 (Standard recording 45)
brand it is okay as long as 100 SQO is a selling month mein 30 -40 lakh.
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S… Speaker 1 (Standard recording 45)
Aam log pheil gaya hai.
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S… Speaker 1 (Standard recording 45)
And that will challenge us to
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S… Speaker 1 (Standard recording 45)
relaunch and then re -relaunch till
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S… Speaker 1 (Standard recording 45)
we find that weapon that can get us to more than 10 lakhs.
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S… Speaker 1 (Standard recording 45)
5 lakh,
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S… Speaker 1 (Standard recording 45)
this is nice.
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S… Speaker 1 (Standard recording 45)
5 lakh in 3 months,
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S… Speaker 1 (Standard recording 45)
10 lakh in 6 months.
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S… Speaker 1 (Standard recording 45)
That's good.
7:20
S… Speaker 1 (Standard recording 45)
But this also means that if
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S… Speaker 1 (Standard recording 45)
you have a set of 22 boxes to check,
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S… Speaker 1 (Standard recording 45)
for example, before you approve a product to launch,
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S… Speaker 1 (Standard recording 45)
there is no way to fast start checking 22 boxes.
7:34
S… Speaker 1 (Standard recording 45)
You may have to reduce the number of boxes to check.
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S… Speaker 1 (Standard recording 45)
For that, you have to rethink.
7:38
S… Speaker 1 (Standard recording 45)
The market is spraying and spraying,
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S… Speaker 1 (Standard recording 45)
right?
7:41
S… Speaker 1 (Standard recording 45)
Why reduce the number of boxes to check?
7:44
S… Speaker 1 (Standard recording 45)
Because if in one year,
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S… Speaker 1 (Standard recording 45)
we want to launch for 12 or 60 products,
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S… Speaker 1 (Standard recording 45)
We can do two approaches.
7:54
S… Speaker 1 (Standard recording 45)
On January 1st,
7:56
S… Speaker 1 (Standard recording 45)
if we know that at the end of the year,
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S… Speaker 1 (Standard recording 45)
we will have 12 products.
7:59
S… Speaker 1 (Standard recording 45)
We can launch 15 products and discontinue.
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S… Speaker 1 (Standard recording 45)
I am saying the market is so experimental and frivolous,
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S… Speaker 1 (Standard recording 45)
it is impossible to get that right.
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S… Speaker 1 (Standard recording 45)
So then the model is launched 60 and shut down 48.
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S… Speaker 1 (Standard recording 45)
And for a change,
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S… Speaker 1 (Standard recording 45)
we will now have the capital to clear that game.
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S… Speaker 1 (Standard recording 45)
But we have never played that game
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S… Speaker 1 (Standard recording 45)
in our life.

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