Critique
Kapittel
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1:00Kapittel 1: All right. 93s · Speaker 4
All right. All right, everybody welcome to the final call for this elite execution cycle This is your critique call. So if you submitted anything for Ryan He's got it. We've got a couple so we'll go through them today and hopefully get you …
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2:35Kapittel 2: If you, Kevin, could confirm that it is in fact working, I would appreciate it. 301s · Speaker 2
If you, Kevin, could confirm that it is in fact working, I would appreciate it. One second. And you have your screen is shared. Okay, perfect. All right. So this is the first example. It's from our friends at HR on tap. Primary character tr…
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7:37Kapittel 3: And then you start with the character first and then you back in and unpack that. 300s · Speaker 1
And then you start with the character first and then you back in and unpack that. So in your case, you got the doctor. I like the doctor from Doctor Who. I just think you need to unpack it and then say, can you really own that? Are you will…
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12:37
And so Kevin, your job is to be thinking, Jessica Day, what's that, what are those primary, and again, primary, secondary, they're external traits. In case we can't go too deep, we can't go too internal. But what really makes that character…
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15:04
um yeah so i like i like that um for quirk mask or flaw because what you described there is an internal trait right um so others focused that um you know others focused um you know forgets about you know forgets about self doesn't take care…
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20:04
kissing his kids on the head, and then getting in bed with his wife. And you're like, ooh, this is a family man who's behaving that way. This guy has secrets, right? Now, I don't necessarily like that character, right? I mean, it's a fun, I…
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25:07Kapittel 7: can you see me? 300s · Speaker 1
can you see me? You're a little blurry, so stand still. And can you read the title? I may not read it, but you're a little blurry. The title is Archetypes in Branding. And we can also post it up. Archetypes in Branding. But it's tools for c…
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30:08
almost counterbalance what you thought she, you know, might be. But, Rob, we don't know any of that stuff until we get in later into the series. What we find out right from the get -go is we've got this, you know. marketing genius who happe…