GMT20260423-211905_Recording
May 08, 2026 21:44
· 51:20
· English
· Whisper Turbo
· 6 স্পিকার
এই ট্ৰান্সক্ৰিপ্টৰ মেয়াদ আজি শেষ হয়।
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0:00
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Speaker 3 (GMT20260423-211905_Recording)
appreciate sometimes when I can't understand what the heck I just wrote.
0:04
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Speaker 2 (GMT20260423-211905_Recording)
I can go back and say,
0:06
S…
Speaker 2 (GMT20260423-211905_Recording)
what was I,
0:07
S…
Speaker 2 (GMT20260423-211905_Recording)
what was I saying there?
0:08
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Speaker 1 (GMT20260423-211905_Recording)
I need to set you up as a user or.
0:12
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Speaker 1 (GMT20260423-211905_Recording)
Yes.
0:12
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Speaker 5 (GMT20260423-211905_Recording)
Okay.
0:13
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Speaker 1 (GMT20260423-211905_Recording)
Not because you're not a keep.
0:15
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Speaker 6 (GMT20260423-211905_Recording)
No.
0:15
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Speaker 1 (GMT20260423-211905_Recording)
Yeah.
0:16
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Speaker 3 (GMT20260423-211905_Recording)
No, I don't,
0:16
S…
Speaker 3 (GMT20260423-211905_Recording)
we don't do that anymore.
0:17
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Speaker 3 (GMT20260423-211905_Recording)
It's between us.
0:18
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Speaker 3 (GMT20260423-211905_Recording)
It's not worth the,
0:19
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Speaker 3 (GMT20260423-211905_Recording)
the investment.
0:21
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Speaker 2 (GMT20260423-211905_Recording)
Okay.
0:23
S…
Speaker 3 (GMT20260423-211905_Recording)
all right I can do that okay so I would need a user or
0:27
S…
Speaker 3 (GMT20260423-211905_Recording)
I can even like I don't want you to have to go buy one um and
0:32
S…
Speaker 3 (GMT20260423-211905_Recording)
if you don't have any more I could possibly text Ben and say
0:36
S…
Speaker 3 (GMT20260423-211905_Recording)
Hey, while I'm helping them,
0:38
S…
Speaker 3 (GMT20260423-211905_Recording)
would you give us a free,
0:39
S…
Speaker 3 (GMT20260423-211905_Recording)
so let me know,
0:39
S…
Speaker 3 (GMT20260423-211905_Recording)
like if you don't have any more,
0:41
S…
Speaker 3 (GMT20260423-211905_Recording)
don't pay yet.
0:42
S…
Speaker 3 (GMT20260423-211905_Recording)
We can either,
0:43
S…
Speaker 3 (GMT20260423-211905_Recording)
I'll ask Ben and see if he can work something and give us like a three month,
0:47
S…
Speaker 3 (GMT20260423-211905_Recording)
you know,
0:48
S…
Speaker 3 (GMT20260423-211905_Recording)
extra user,
0:49
S…
Speaker 3 (GMT20260423-211905_Recording)
or I could log in as you or somebody else.
0:53
S…
Speaker 2 (GMT20260423-211905_Recording)
If you're okay.
0:54
S…
Speaker 1 (GMT20260423-211905_Recording)
Either way is fine.
0:55
S…
Speaker 1 (GMT20260423-211905_Recording)
I know we don't,
0:56
S…
Speaker 1 (GMT20260423-211905_Recording)
and currently there's,
0:59
S…
Speaker 1 (GMT20260423-211905_Recording)
it's.
0:59
S…
Speaker 1 (GMT20260423-211905_Recording)
We're set up with more users than we need.
1:02
S…
Speaker 1 (GMT20260423-211905_Recording)
It's so silly.
1:03
S…
Speaker 1 (GMT20260423-211905_Recording)
It almost became like a pride thing.
1:05
S…
Speaker 1 (GMT20260423-211905_Recording)
Well, I need my own account.
1:06
S…
Speaker 1 (GMT20260423-211905_Recording)
I'm like, you guys don't.
1:08
S…
Speaker 2 (GMT20260423-211905_Recording)
You don't.
1:09
S…
Speaker 1 (GMT20260423-211905_Recording)
You can share them,
1:10
S…
Speaker 1 (GMT20260423-211905_Recording)
but that's okay.
1:11
S…
Speaker 1 (GMT20260423-211905_Recording)
You're welcome to use mine.
1:16
S…
Speaker 1 (GMT20260423-211905_Recording)
If Benjamin doesn't have one for you.
1:18
S…
Speaker 1 (GMT20260423-211905_Recording)
The only thing is they're getting stinkier about verification
1:22
S…
Speaker 1 (GMT20260423-211905_Recording)
codes.
1:23
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Speaker 3 (GMT20260423-211905_Recording)
So that is the only downside.
1:25
S…
Speaker 3 (GMT20260423-211905_Recording)
I agree.
1:26
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Speaker 2 (GMT20260423-211905_Recording)
Yeah.
1:26
S…
Speaker 2 (GMT20260423-211905_Recording)
Yeah.
1:27
S…
Speaker 3 (GMT20260423-211905_Recording)
We run into that with our team.
1:29
S…
Speaker 3 (GMT20260423-211905_Recording)
It's like, I feel bad because they'll need a code and it has come to me and I
1:33
S…
Speaker 3 (GMT20260423-211905_Recording)
don't see it.
1:33
S…
Speaker 3 (GMT20260423-211905_Recording)
You know, I'm like,
1:34
S…
Speaker 3 (GMT20260423-211905_Recording)
oh, 10 minutes has passed.
1:35
S…
Speaker 3 (GMT20260423-211905_Recording)
Let me first ask.
1:37
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Speaker 1 (GMT20260423-211905_Recording)
We can always just text me,
1:40
S…
Speaker 1 (GMT20260423-211905_Recording)
you know, because I have my email on my phone.
1:42
S…
Speaker 1 (GMT20260423-211905_Recording)
So you can just say,
1:44
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Speaker 1 (GMT20260423-211905_Recording)
hey, Laura.
1:45
S…
Speaker 1 (GMT20260423-211905_Recording)
Did you get a code real quick?
1:46
S…
Speaker 1 (GMT20260423-211905_Recording)
And I could easily just text it right back.
1:48
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Speaker 3 (GMT20260423-211905_Recording)
What is your number,
1:49
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Speaker 1 (GMT20260423-211905_Recording)
Laura?
1:49
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Speaker 3 (GMT20260423-211905_Recording)
And I'm going to save that here in my notes.
1:51
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Speaker 4 (GMT20260423-211905_Recording)
Okay.
1:52
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Speaker 1 (GMT20260423-211905_Recording)
608 -792 -4005.
1:57
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Speaker 4 (GMT20260423-211905_Recording)
Okay,
1:59
S…
Speaker 3 (GMT20260423-211905_Recording)
great. So text.
2:00
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Speaker 2 (GMT20260423-211905_Recording)
Okay,
2:03
S…
Speaker 1 (GMT20260423-211905_Recording)
great.
2:04
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Speaker 2 (GMT20260423-211905_Recording)
Perfect.
2:05
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Speaker 3 (GMT20260423-211905_Recording)
So I will first ask Ben if I could get like a 90 -day free
2:10
S…
Speaker 3 (GMT20260423-211905_Recording)
user account.
2:11
S…
Speaker 3 (GMT20260423-211905_Recording)
If not,
2:11
S…
Speaker 3 (GMT20260423-211905_Recording)
we'll just use yours.
2:14
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Speaker 5 (GMT20260423-211905_Recording)
Okay.
2:17
S…
Speaker 1 (GMT20260423-211905_Recording)
Perfect.
2:17
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Speaker 3 (GMT20260423-211905_Recording)
So that would be the first thing.
2:19
S…
Speaker 3 (GMT20260423-211905_Recording)
Kind of going back to what I had in my notes
2:23
S…
Speaker 3 (GMT20260423-211905_Recording)
and kind of like our scope,
2:24
S…
Speaker 3 (GMT20260423-211905_Recording)
it was phase one,
2:26
S…
Speaker 3 (GMT20260423-211905_Recording)
we were going to kind of look at the structure and how things are
2:30
S…
Speaker 3 (GMT20260423-211905_Recording)
happening now.
2:31
S…
Speaker 3 (GMT20260423-211905_Recording)
What's the process?
2:33
S…
Speaker 3 (GMT20260423-211905_Recording)
So I think for me,
2:34
S…
Speaker 3 (GMT20260423-211905_Recording)
what I would really like to understand,
2:37
S…
Speaker 3 (GMT20260423-211905_Recording)
and I think what you and I can do,
2:40
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Speaker 3 (GMT20260423-211905_Recording)
Laura, is determine.
2:42
S…
Speaker 3 (GMT20260423-211905_Recording)
what parts of the apps do we want to start with,
2:44
S…
Speaker 3 (GMT20260423-211905_Recording)
right? So I know we talked about billing.
2:46
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Speaker 3 (GMT20260423-211905_Recording)
We talked about automations.
2:48
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Speaker 3 (GMT20260423-211905_Recording)
I think those were kind of the two big things.
2:52
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Speaker 3 (GMT20260423-211905_Recording)
The e -com side,
2:54
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Speaker 3 (GMT20260423-211905_Recording)
how is all that happening?
2:55
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Speaker 3 (GMT20260423-211905_Recording)
And then the automations and looking at all of that.
2:59
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Speaker 3 (GMT20260423-211905_Recording)
So I would love to first,
3:01
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Speaker 3 (GMT20260423-211905_Recording)
part of what I like to do is I like to get in and look and peek around.
3:05
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Speaker 3 (GMT20260423-211905_Recording)
So I want to start looking inside the campaigns.
3:10
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Speaker 3 (GMT20260423-211905_Recording)
How are things working?
3:12
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Speaker 3 (GMT20260423-211905_Recording)
What, how is it being set up?
3:14
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Speaker 3 (GMT20260423-211905_Recording)
So I want to kind of explore for a few hours.
3:16
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Speaker 3 (GMT20260423-211905_Recording)
That's where I like to start.
3:17
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Speaker 4 (GMT20260423-211905_Recording)
Okay.
3:18
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Speaker 1 (GMT20260423-211905_Recording)
And keep in mind then too,
3:20
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Speaker 1 (GMT20260423-211905_Recording)
like we do need to get a naming structure.
3:23
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Speaker 1 (GMT20260423-211905_Recording)
We need, we need to bring structure to how things are going.
3:26
S…
Speaker 1 (GMT20260423-211905_Recording)
So the way I see it,
3:29
S…
Speaker 1 (GMT20260423-211905_Recording)
sixth division,
3:30
S…
Speaker 1 (GMT20260423-211905_Recording)
luckily we started with them right away,
3:32
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Speaker 1 (GMT20260423-211905_Recording)
even though it was there.
3:34
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Speaker 1 (GMT20260423-211905_Recording)
It was a little tumultuous getting going with them,
3:37
S…
Speaker 1 (GMT20260423-211905_Recording)
but they built,
3:38
S…
Speaker 1 (GMT20260423-211905_Recording)
what they built for us is strong and is still running.
3:41
S…
Speaker 1 (GMT20260423-211905_Recording)
And I've been able to tweak things.
3:44
S…
Speaker 1 (GMT20260423-211905_Recording)
And then Randy and Hillary started
3:48
S…
Speaker 1 (GMT20260423-211905_Recording)
building automations and they kind of looked at what Sixth Division did and were trying to
3:52
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Speaker 1 (GMT20260423-211905_Recording)
emulate it, but it's gotten out of whack.
3:58
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Speaker 1 (GMT20260423-211905_Recording)
They tried some of the naming and Benjamin said
4:02
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Speaker 1 (GMT20260423-211905_Recording)
there's just a few like hygiene things that just aren't happening there.
4:06
S…
Speaker 1 (GMT20260423-211905_Recording)
So the sixth division stuff looks good and fine.
4:10
S…
Speaker 1 (GMT20260423-211905_Recording)
It's coming up with a structure that
4:16
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Speaker 1 (GMT20260423-211905_Recording)
can be our base.
4:16
S…
Speaker 1 (GMT20260423-211905_Recording)
Like, okay, when you're building or naming going forward,
4:19
S…
Speaker 1 (GMT20260423-211905_Recording)
let's do this.
4:20
S…
Speaker 1 (GMT20260423-211905_Recording)
And I don't really know how to transition completely away from sixth
4:24
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Speaker 1 (GMT20260423-211905_Recording)
division or do we kind of.
4:27
S…
Speaker 1 (GMT20260423-211905_Recording)
I don't know something that is more user friendly.
4:30
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Speaker 3 (GMT20260423-211905_Recording)
And so do you think that that's part of the is
4:34
S…
Speaker 3 (GMT20260423-211905_Recording)
that part of the issue do you feel is that what they is it
4:38
S…
Speaker 3 (GMT20260423-211905_Recording)
just too over complicated what they've built sixth division as far as like,
4:42
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Speaker 3 (GMT20260423-211905_Recording)
I'm curious,
4:43
S…
Speaker 3 (GMT20260423-211905_Recording)
like, why do you think people haven't stuck with it?
4:46
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Speaker 1 (GMT20260423-211905_Recording)
They, so the ones that are building now never learned
4:50
S…
Speaker 1 (GMT20260423-211905_Recording)
what six, they weren't there.
4:52
S…
Speaker 1 (GMT20260423-211905_Recording)
They didn't,
4:53
S…
Speaker 1 (GMT20260423-211905_Recording)
they never learned the six division mindset.
4:56
S…
Speaker 1 (GMT20260423-211905_Recording)
They just,
4:57
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Speaker 4 (GMT20260423-211905_Recording)
oh,
4:58
S…
Speaker 1 (GMT20260423-211905_Recording)
that automation started.
5:00
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Speaker 2 (GMT20260423-211905_Recording)
with the start tag okay we'll do a start tag and the um like categories are
5:04
S…
Speaker 2 (GMT20260423-211905_Recording)
all messed up and
5:06
S…
Speaker 2 (GMT20260423-211905_Recording)
And the six division things were so complex.
5:09
S…
Speaker 2 (GMT20260423-211905_Recording)
It's like you get the first part of it and things are working well.
5:13
S…
Speaker 2 (GMT20260423-211905_Recording)
Like Benjamin said,
5:15
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Speaker 2 (GMT20260423-211905_Recording)
there's a lot of campaigns where there's no exit.
5:18
S…
Speaker 2 (GMT20260423-211905_Recording)
Like every campaign should have an automation.
5:20
S…
Speaker 2 (GMT20260423-211905_Recording)
Everyone should have an exit.
5:22
S…
Speaker 2 (GMT20260423-211905_Recording)
They shouldn't be living in there.
5:24
S…
Speaker 2 (GMT20260423-211905_Recording)
But if you use it again or make a copy of it.
5:27
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Speaker 1 (GMT20260423-211905_Recording)
Yeah.
5:28
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Speaker 2 (GMT20260423-211905_Recording)
Yeah.
5:28
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Speaker 2 (GMT20260423-211905_Recording)
Just silly things like that where I know the six division
5:33
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Speaker 1 (GMT20260423-211905_Recording)
ones.
5:33
S…
Speaker 2 (GMT20260423-211905_Recording)
all had like at the end there's this big tag cleanup everything is
5:38
S…
Speaker 2 (GMT20260423-211905_Recording)
like there's um history tags that stay but people
5:42
S…
Speaker 2 (GMT20260423-211905_Recording)
go through it and come out and things are set up
5:46
S…
Speaker 2 (GMT20260423-211905_Recording)
So they don't accidentally come into it again and get double.
5:49
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Speaker 2 (GMT20260423-211905_Recording)
It's just a higher.
5:50
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Speaker 1 (GMT20260423-211905_Recording)
Yeah, so they probably got the decision diamond that they've already got the history tag.
5:54
S…
Speaker 1 (GMT20260423-211905_Recording)
Don't re -add them.
5:55
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Speaker 2 (GMT20260423-211905_Recording)
Yeah,
5:56
S…
Speaker 1 (GMT20260423-211905_Recording)
yeah.
5:56
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Speaker 2 (GMT20260423-211905_Recording)
So there's a lot of neat things that way that I can see are strong.
6:00
S…
Speaker 2 (GMT20260423-211905_Recording)
And I know that kind of stuff isn't going forward.
6:03
S…
Speaker 2 (GMT20260423-211905_Recording)
And I feel like what's being built currently is for current
6:08
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Speaker 1 (GMT20260423-211905_Recording)
needs.
6:08
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Speaker 2 (GMT20260423-211905_Recording)
Right now, what do I need it to do?
6:10
S…
Speaker 2 (GMT20260423-211905_Recording)
Okay, good.
6:11
S…
Speaker 2 (GMT20260423-211905_Recording)
And when you're in the thick of it and things are going off,
6:17
S…
Speaker 2 (GMT20260423-211905_Recording)
Well, let's do this quick workaround.
6:18
S…
Speaker 2 (GMT20260423-211905_Recording)
Let's do that.
6:20
S…
Speaker 2 (GMT20260423-211905_Recording)
They don't understand the sixth division
6:24
S…
Speaker 2 (GMT20260423-211905_Recording)
methodology,
6:25
S…
Speaker 2 (GMT20260423-211905_Recording)
I think is the problem.
6:27
S…
Speaker 2 (GMT20260423-211905_Recording)
So like I'll see things.
6:29
S…
Speaker 2 (GMT20260423-211905_Recording)
I don't know how much you know it either.
6:33
S…
Speaker 2 (GMT20260423-211905_Recording)
I pulled I found something once like,
6:35
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Speaker 1 (GMT20260423-211905_Recording)
you know,
6:36
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Speaker 2 (GMT20260423-211905_Recording)
they do numbering system with their tags.
6:38
S…
Speaker 2 (GMT20260423-211905_Recording)
So things sort well,
6:40
S…
Speaker 2 (GMT20260423-211905_Recording)
which is huge and important.
6:44
S…
Speaker 2 (GMT20260423-211905_Recording)
And I love that.
6:45
S…
Speaker 2 (GMT20260423-211905_Recording)
So I could see it just doesn't make sense
6:49
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Speaker 2 (GMT20260423-211905_Recording)
to the girls going forward to just look at it when they're not looking at
6:53
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Speaker 2 (GMT20260423-211905_Recording)
a methodology.
6:54
S…
Speaker 2 (GMT20260423-211905_Recording)
They're just looking at automations that are built and they're just trying to copy pieces of
6:58
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Speaker 1 (GMT20260423-211905_Recording)
it. Yeah. And I think something that we can work together on is what
7:02
S…
Speaker 1 (GMT20260423-211905_Recording)
is that naming convention?
7:03
S…
Speaker 1 (GMT20260423-211905_Recording)
What would make most sense?
7:05
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Speaker 1 (GMT20260423-211905_Recording)
So we could kind of.
7:08
S…
Speaker 1 (GMT20260423-211905_Recording)
build that together you know maybe looking at expanding
7:12
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Speaker 1 (GMT20260423-211905_Recording)
upon what they've done but how can we maybe make it a little more clear to
7:17
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Speaker 1 (GMT20260423-211905_Recording)
those so that it's easier to use right like maybe sixth division
7:21
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Speaker 2 (GMT20260423-211905_Recording)
is the old way and here's our new way you know and that's fine you
7:26
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Speaker 2 (GMT20260423-211905_Recording)
know and that would be totally fine like let's leave that stuff there and leave it
7:30
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Speaker 2 (GMT20260423-211905_Recording)
running but here's what we're going to do going forward when you guys build going forward don't do any
7:34
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Speaker 2 (GMT20260423-211905_Recording)
of that old stuff anymore let's let's do it this way yeah
7:38
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Speaker 1 (GMT20260423-211905_Recording)
Yeah.
7:39
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Speaker 2 (GMT20260423-211905_Recording)
In maybe a way that makes more sense.
7:41
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Speaker 1 (GMT20260423-211905_Recording)
Like intuitively.
7:43
S…
Speaker 1 (GMT20260423-211905_Recording)
Right.
7:44
S…
Speaker 1 (GMT20260423-211905_Recording)
Exactly.
7:45
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Speaker 2 (GMT20260423-211905_Recording)
Makes more common sense where I don't think the.
7:47
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Speaker 1 (GMT20260423-211905_Recording)
Yeah, I agree.
7:48
S…
Speaker 1 (GMT20260423-211905_Recording)
So I have seen some of their stuff and I like the concept.
7:51
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Speaker 1 (GMT20260423-211905_Recording)
But yeah,
7:54
S…
Speaker 1 (GMT20260423-211905_Recording)
we have found.
7:56
S…
Speaker 1 (GMT20260423-211905_Recording)
We have found that,
7:57
S…
Speaker 1 (GMT20260423-211905_Recording)
yes, sometimes the numbering,
7:58
S…
Speaker 1 (GMT20260423-211905_Recording)
what happens is people don't know what number does it go in.
8:01
S…
Speaker 1 (GMT20260423-211905_Recording)
So then they don't use it because they're like,
8:03
S…
Speaker 1 (GMT20260423-211905_Recording)
I don't want to put it in the wrong area.
8:05
S…
Speaker 1 (GMT20260423-211905_Recording)
So sometimes not doing that,
8:07
S…
Speaker 1 (GMT20260423-211905_Recording)
but have it be more intuitive.
8:08
S…
Speaker 1 (GMT20260423-211905_Recording)
Like this is the category that we use for these.
8:10
S…
Speaker 1 (GMT20260423-211905_Recording)
And if you don't know,
8:11
S…
Speaker 1 (GMT20260423-211905_Recording)
ask, like ask,
8:14
S…
Speaker 1 (GMT20260423-211905_Recording)
you know?
8:15
S…
Speaker 1 (GMT20260423-211905_Recording)
Yeah.
8:16
S…
Speaker 2 (GMT20260423-211905_Recording)
It just,
8:16
S…
Speaker 2 (GMT20260423-211905_Recording)
you have to be trained on their methodology.
8:19
S…
Speaker 2 (GMT20260423-211905_Recording)
And then once you know it,
8:20
S…
Speaker 2 (GMT20260423-211905_Recording)
oh, it makes perfect sense.
8:22
S…
Speaker 2 (GMT20260423-211905_Recording)
When we worked with Sarah from Sixth Division,
8:24
S…
Speaker 2 (GMT20260423-211905_Recording)
oh, it made,
8:25
S…
Speaker 2 (GMT20260423-211905_Recording)
she loved it because she knew it.
8:27
S…
Speaker 1 (GMT20260423-211905_Recording)
She was trained on it.
8:28
S…
Speaker 2 (GMT20260423-211905_Recording)
And so everything made sense because she learned that way of seeing
8:33
S…
Speaker 1 (GMT20260423-211905_Recording)
it.
8:33
S…
Speaker 2 (GMT20260423-211905_Recording)
But you can't just look and keep and start to DIY
8:37
S…
Speaker 2 (GMT20260423-211905_Recording)
an automation and understand what that's all about.
8:42
S…
Speaker 2 (GMT20260423-211905_Recording)
So that's the one thing I can see.
8:44
S…
Speaker 2 (GMT20260423-211905_Recording)
Obviously, it's not being built in that same way,
8:46
S…
Speaker 2 (GMT20260423-211905_Recording)
nor I can't expect them to.
8:48
S…
Speaker 2 (GMT20260423-211905_Recording)
It's not like I said,
8:49
S…
Speaker 2 (GMT20260423-211905_Recording)
hey, guys, here's a sixth division building training I want
8:53
S…
Speaker 2 (GMT20260423-211905_Recording)
you to do.
8:54
S…
Speaker 2 (GMT20260423-211905_Recording)
There's nothing that way.
8:55
S…
Speaker 2 (GMT20260423-211905_Recording)
They want us to come back,
8:57
S…
Speaker 1 (GMT20260423-211905_Recording)
of course.
8:58
S…
Speaker 2 (GMT20260423-211905_Recording)
I am assuming this is.
9:01
S…
Speaker 1 (GMT20260423-211905_Recording)
Makes sense.
9:02
S…
Speaker 2 (GMT20260423-211905_Recording)
And I don't think they built it intent.
9:04
S…
Speaker 2 (GMT20260423-211905_Recording)
I mean, the intention was that they would always work
9:08
S…
Speaker 2 (GMT20260423-211905_Recording)
for you, but I,
9:09
S…
Speaker 2 (GMT20260423-211905_Recording)
it almost makes it seem like,
9:11
S…
Speaker 2 (GMT20260423-211905_Recording)
did they do it just a little complicated enough for you to need them?
9:15
S…
Speaker 1 (GMT20260423-211905_Recording)
Right.
9:17
S…
Speaker 1 (GMT20260423-211905_Recording)
Yeah.
9:18
S…
Speaker 1 (GMT20260423-211905_Recording)
Yeah.
9:19
S…
Speaker 1 (GMT20260423-211905_Recording)
Yeah. Yeah.
9:20
S…
Speaker 1 (GMT20260423-211905_Recording)
I have seen some and yeah,
9:21
S…
Speaker 1 (GMT20260423-211905_Recording)
it can be very like,
9:22
S…
Speaker 1 (GMT20260423-211905_Recording)
yeah, you have to really try to spend some time decoding.
9:28
S…
Speaker 2 (GMT20260423-211905_Recording)
And I can,
9:29
S…
Speaker 2 (GMT20260423-211905_Recording)
I can, I can go backwards and figure it out,
9:32
S…
Speaker 2 (GMT20260423-211905_Recording)
but then how do you start from scratch?
9:33
S…
Speaker 2 (GMT20260423-211905_Recording)
You know,
9:34
S…
Speaker 2 (GMT20260423-211905_Recording)
it's, I don't blame them in that regard.
9:36
S…
Speaker 2 (GMT20260423-211905_Recording)
They're starting from scratch.
9:38
S…
Speaker 2 (GMT20260423-211905_Recording)
How on earth could I expect them to understand what
9:43
S…
Speaker 2 (GMT20260423-211905_Recording)
was there?
9:43
S…
Speaker 1 (GMT20260423-211905_Recording)
So,
9:44
S…
Speaker 1 (GMT20260423-211905_Recording)
yeah.
9:45
S…
Speaker 1 (GMT20260423-211905_Recording)
Okay.
9:46
S…
Speaker 1 (GMT20260423-211905_Recording)
Okay.
9:47
S…
Speaker 2 (GMT20260423-211905_Recording)
So if I get you into the app,
9:49
S…
Speaker 2 (GMT20260423-211905_Recording)
that'll be super simple.
9:52
S…
Speaker 1 (GMT20260423-211905_Recording)
Yep.
9:53
S…
Speaker 1 (GMT20260423-211905_Recording)
So I'll text Ben,
9:54
S…
Speaker 1 (GMT20260423-211905_Recording)
ask him if we can,
9:55
S…
Speaker 1 (GMT20260423-211905_Recording)
if not, I'll describe yours.
9:59
S…
Speaker 1 (GMT20260423-211905_Recording)
So I think...
10:00
S…
Speaker 4 (GMT20260423-211905_Recording)
what would be great is for me to kind of look at some of the
10:04
S…
Speaker 4 (GMT20260423-211905_Recording)
most recent campaigns kind of start taking a peek at
10:08
S…
Speaker 4 (GMT20260423-211905_Recording)
what is currently being built.
10:11
S…
Speaker 4 (GMT20260423-211905_Recording)
Because that can tell me a lot right away as far
10:15
S…
Speaker 4 (GMT20260423-211905_Recording)
as, you know,
10:16
S…
Speaker 4 (GMT20260423-211905_Recording)
first thing I'm going to be looking for is any major red flags.
10:19
S…
Speaker 4 (GMT20260423-211905_Recording)
Like we discovered this other account,
10:23
S…
Speaker 4 (GMT20260423-211905_Recording)
their email,
10:24
S…
Speaker 4 (GMT20260423-211905_Recording)
some of their emails had not been going out in six months from their campaigns and
10:28
S…
Speaker 4 (GMT20260423-211905_Recording)
nobody knew,
10:29
S…
Speaker 4 (GMT20260423-211905_Recording)
nobody was checking.
10:32
S…
Speaker 4 (GMT20260423-211905_Recording)
heartbreaking yeah so just kind of like functionality like is everything
10:36
S…
Speaker 4 (GMT20260423-211905_Recording)
working is there you know like those are some of the first things i kind of want
10:40
S…
Speaker 4 (GMT20260423-211905_Recording)
to look at just to kind of triage and make sure there's nothing urgent glaring
10:44
S…
Speaker 4 (GMT20260423-211905_Recording)
that's like this is a major concern um because i didn't get that
10:48
S…
Speaker 4 (GMT20260423-211905_Recording)
from our initial original conversation that you thought that that was happening
10:53
S…
Speaker 4 (GMT20260423-211905_Recording)
like things are working but it would still
10:55
S…
Speaker 4 (GMT20260423-211905_Recording)
be good for me to take a peek just at the entire system itself
10:59
S…
Speaker 4 (GMT20260423-211905_Recording)
and make sure everything's configured correctly and things are firing
11:03
S…
Speaker 4 (GMT20260423-211905_Recording)
off as, as they should be.
11:05
S…
Speaker 2 (GMT20260423-211905_Recording)
Yeah.
11:06
S…
Speaker 2 (GMT20260423-211905_Recording)
You know,
11:06
S…
Speaker 1 (GMT20260423-211905_Recording)
so just to have in your mind,
11:07
S…
Speaker 1 (GMT20260423-211905_Recording)
like the, the engine that's running from six division,
11:12
S…
Speaker 1 (GMT20260423-211905_Recording)
that's, that seems to be working just fine.
11:14
S…
Speaker 1 (GMT20260423-211905_Recording)
It's, it's the newer automations.
11:16
S…
Speaker 1 (GMT20260423-211905_Recording)
They have like a short purpose for it,
11:18
S…
Speaker 5 (GMT20260423-211905_Recording)
you know,
11:19
S…
Speaker 1 (GMT20260423-211905_Recording)
that they're.
11:20
S…
Speaker 1 (GMT20260423-211905_Recording)
they tend to just cycle through a lot of them.
11:22
S…
Speaker 5 (GMT20260423-211905_Recording)
Like when you go look,
11:23
S…
Speaker 1 (GMT20260423-211905_Recording)
there's like loads of them.
11:25
S…
Speaker 1 (GMT20260423-211905_Recording)
I don't build anything.
11:26
S…
Speaker 1 (GMT20260423-211905_Recording)
I just maintain that engine that's working on the membership side.
11:31
S…
Speaker 3 (GMT20260423-211905_Recording)
So, um,
11:32
S…
Speaker 1 (GMT20260423-211905_Recording)
and when things have come back,
11:34
S…
Speaker 1 (GMT20260423-211905_Recording)
like they unintentionally sent it to our 12 ,000 contact
11:39
S…
Speaker 1 (GMT20260423-211905_Recording)
lists that we know five of the thousand are unengaged
11:43
S…
Speaker 1 (GMT20260423-211905_Recording)
and triggered,
11:44
S…
Speaker 5 (GMT20260423-211905_Recording)
you know,
11:45
S…
Speaker 1 (GMT20260423-211905_Recording)
the whole email problem again,
11:46
S…
Speaker 1 (GMT20260423-211905_Recording)
or a spam thing or,
11:48
S…
Speaker 3 (GMT20260423-211905_Recording)
or whatever.
11:49
S…
Speaker 1 (GMT20260423-211905_Recording)
And just the misconceptions there,
11:51
S…
Speaker 5 (GMT20260423-211905_Recording)
you know,
11:52
S…
Speaker 1 (GMT20260423-211905_Recording)
of why it happened.
11:53
S…
Speaker 5 (GMT20260423-211905_Recording)
You know,
11:54
S…
Speaker 1 (GMT20260423-211905_Recording)
we had set up email confirmation.
11:57
S…
Speaker 1 (GMT20260423-211905_Recording)
You know, just to get that.
11:59
S…
Speaker 4 (GMT20260423-211905_Recording)
So you're doing the double opt -in.
12:00
S…
Speaker 3 (GMT20260423-211905_Recording)
Okay. Yeah.
12:01
S…
Speaker 1 (GMT20260423-211905_Recording)
And I had encouraged the girls to add that in.
12:03
S…
Speaker 1 (GMT20260423-211905_Recording)
And then just after one that went to more than they intended
12:07
S…
Speaker 1 (GMT20260423-211905_Recording)
it to go to,
12:08
S…
Speaker 1 (GMT20260423-211905_Recording)
Benjamin had kind of gone through and looked at the unengaged
12:13
S…
Speaker 1 (GMT20260423-211905_Recording)
list and said,
12:14
S…
Speaker 1 (GMT20260423-211905_Recording)
let's pull out anybody who hasn't engaged in 90 days and let's just
12:18
S…
Speaker 1 (GMT20260423-211905_Recording)
put them off to the side for now.
12:19
S…
Speaker 1 (GMT20260423-211905_Recording)
Do your big.
12:22
S…
Speaker 1 (GMT20260423-211905_Recording)
campaign that's about that you need to have done do it to the 7 ,000
12:26
S…
Speaker 1 (GMT20260423-211905_Recording)
not the 12 let's just do here to keep it safe but it went bigger and
12:31
S…
Speaker 1 (GMT20260423-211905_Recording)
Randy just was convinced it was the email confirmation because that was kicking
12:35
S…
Speaker 1 (GMT20260423-211905_Recording)
back a lot of things it's like that's that's not what
12:39
S…
Speaker 1 (GMT20260423-211905_Recording)
There was a lot of spam complaints as well.
12:42
S…
Speaker 3 (GMT20260423-211905_Recording)
Well,
12:42
S…
Speaker 4 (GMT20260423-211905_Recording)
that's my worry.
12:43
S…
Speaker 1 (GMT20260423-211905_Recording)
Yeah.
12:44
S…
Speaker 4 (GMT20260423-211905_Recording)
And then,
12:45
S…
Speaker 4 (GMT20260423-211905_Recording)
yeah, you're going to end up getting shut down.
12:47
S…
Speaker 2 (GMT20260423-211905_Recording)
Yeah.
12:48
S…
Speaker 1 (GMT20260423-211905_Recording)
And we need to make sure.
12:49
S…
Speaker 1 (GMT20260423-211905_Recording)
And we're good again right now.
12:51
S…
Speaker 1 (GMT20260423-211905_Recording)
But so then Benjamin started getting involved more.
12:54
S…
Speaker 1 (GMT20260423-211905_Recording)
And again, like I was kind of saying initially,
12:56
S…
Speaker 1 (GMT20260423-211905_Recording)
our CEO comes down and I'm like,
13:00
S…
Speaker 1 (GMT20260423-211905_Recording)
yep, I got it.
13:01
S…
Speaker 1 (GMT20260423-211905_Recording)
And I jump on with Benjamin and he's like,
13:02
S…
Speaker 1 (GMT20260423-211905_Recording)
well, what did they build?
13:03
S…
Speaker 1 (GMT20260423-211905_Recording)
I'm like, well, I don't know.
13:04
S…
Speaker 1 (GMT20260423-211905_Recording)
Let's look at it.
13:05
S…
Speaker 3 (GMT20260423-211905_Recording)
Yeah.
13:06
S…
Speaker 1 (GMT20260423-211905_Recording)
He's like, Laura,
13:07
S…
Speaker 1 (GMT20260423-211905_Recording)
I went to 12 ,000.
13:09
S…
Speaker 1 (GMT20260423-211905_Recording)
And that's where he's like,
13:11
S…
Speaker 1 (GMT20260423-211905_Recording)
you need to tell them before you send it,
13:14
S…
Speaker 1 (GMT20260423-211905_Recording)
jump on with it.
13:16
S…
Speaker 1 (GMT20260423-211905_Recording)
He goes, I could give me two minutes of looking at it with them real quick.
13:19
S…
Speaker 1 (GMT20260423-211905_Recording)
I'll test it for them.
13:20
S…
Speaker 1 (GMT20260423-211905_Recording)
Even that concept didn't even dawn on them.
13:23
S…
Speaker 4 (GMT20260423-211905_Recording)
Do you know if they're using,
13:25
S…
Speaker 4 (GMT20260423-211905_Recording)
and so that would be part of what I would love to know too.
13:28
S…
Speaker 4 (GMT20260423-211905_Recording)
And it might be that next step might be that you and I have a call with
13:33
S…
Speaker 4 (GMT20260423-211905_Recording)
them and I actually.
13:34
S…
Speaker 4 (GMT20260423-211905_Recording)
Because what I want to know is what is their process that they're currently doing?
13:37
S…
Speaker 4 (GMT20260423-211905_Recording)
Like I want to hear from them again in a very non,
13:40
S…
Speaker 4 (GMT20260423-211905_Recording)
like there's no right or wrong.
13:41
S…
Speaker 4 (GMT20260423-211905_Recording)
Like I just want to understand what's their process when they
13:46
S…
Speaker 4 (GMT20260423-211905_Recording)
get handed or when they're ready to do a new project or they're ready to send or start
13:50
S…
Speaker 3 (GMT20260423-211905_Recording)
a campaign.
13:50
S…
Speaker 4 (GMT20260423-211905_Recording)
How are they adding their tags?
13:52
S…
Speaker 4 (GMT20260423-211905_Recording)
Are we using a saved search?
13:53
S…
Speaker 4 (GMT20260423-211905_Recording)
Are we, you know.
13:55
S…
Speaker 4 (GMT20260423-211905_Recording)
Are we using tags and we're not clear on excluding?
13:59
S…
Speaker 4 (GMT20260423-211905_Recording)
How are we knowing that they're 90 day?
14:02
S…
Speaker 4 (GMT20260423-211905_Recording)
Like what is,
14:03
S…
Speaker 4 (GMT20260423-211905_Recording)
how are they doing all that?
14:05
S…
Speaker 4 (GMT20260423-211905_Recording)
I really need to understand how they're thinking about this because
14:10
S…
Speaker 4 (GMT20260423-211905_Recording)
yeah, that's a big deal.
14:10
S…
Speaker 2 (GMT20260423-211905_Recording)
Yeah.
14:11
S…
Speaker 2 (GMT20260423-211905_Recording)
And so like,
14:12
S…
Speaker 1 (GMT20260423-211905_Recording)
like I said, we've got the engine that's running and then we've got things that are happening all the time and that's,
14:16
S…
Speaker 1 (GMT20260423-211905_Recording)
it's those two directly.
14:17
S…
Speaker 1 (GMT20260423-211905_Recording)
And, and I'm sure they'll love it.
14:19
S…
Speaker 5 (GMT20260423-211905_Recording)
You know,
14:20
S…
Speaker 1 (GMT20260423-211905_Recording)
they don't want things to go wrong either.
14:22
S…
Speaker 5 (GMT20260423-211905_Recording)
No, no.
14:24
S…
Speaker 1 (GMT20260423-211905_Recording)
And I,
14:25
S…
Speaker 1 (GMT20260423-211905_Recording)
I will be happy to be listening into just so I can
14:29
S…
Speaker 1 (GMT20260423-211905_Recording)
hear, I don't,
14:29
S…
Speaker 1 (GMT20260423-211905_Recording)
I just don't want to hear,
14:31
S…
Speaker 1 (GMT20260423-211905_Recording)
well, she said she,
14:32
S…
Speaker 3 (GMT20260423-211905_Recording)
you know.
14:33
S…
Speaker 3 (GMT20260423-211905_Recording)
Yes.
14:34
S…
Speaker 3 (GMT20260423-211905_Recording)
Agreed.
14:35
S…
Speaker 4 (GMT20260423-211905_Recording)
I understand.
14:36
S…
Speaker 1 (GMT20260423-211905_Recording)
There's been too much of that.
14:37
S…
Speaker 1 (GMT20260423-211905_Recording)
So, but finding the time,
14:39
S…
Speaker 1 (GMT20260423-211905_Recording)
it'll be a little trickier,
14:40
S…
Speaker 3 (GMT20260423-211905_Recording)
but. Okay.
14:41
S…
Speaker 3 (GMT20260423-211905_Recording)
Yeah.
14:42
S…
Speaker 4 (GMT20260423-211905_Recording)
So, I mean, that's kind of what I think too,
14:43
S…
Speaker 4 (GMT20260423-211905_Recording)
would be good for us to kind of look at,
14:46
S…
Speaker 4 (GMT20260423-211905_Recording)
you know, trying to,
14:47
S…
Speaker 1 (GMT20260423-211905_Recording)
you know.
14:48
S…
Speaker 4 (GMT20260423-211905_Recording)
If you feel like that'll take a bit,
14:50
S…
Speaker 4 (GMT20260423-211905_Recording)
maybe we start on that here now and try to get that call set up because I
14:54
S…
Speaker 4 (GMT20260423-211905_Recording)
because for me to start really looking.
14:56
S…
Speaker 4 (GMT20260423-211905_Recording)
So I want to kind of go through,
14:57
S…
Speaker 4 (GMT20260423-211905_Recording)
look at a few of their campaigns and I want to hear from them.
15:00
S…
Speaker 1 (GMT20260423-211905_Recording)
What is their process?
15:01
S…
Speaker 1 (GMT20260423-211905_Recording)
How are they doing things?
15:02
S…
Speaker 1 (GMT20260423-211905_Recording)
Walk me through how you're sending this out and
15:06
S…
Speaker 1 (GMT20260423-211905_Recording)
how are you defining your contacts and how are you defining who's engaged?
15:10
S…
Speaker 1 (GMT20260423-211905_Recording)
Like, what does all that look like to them?
15:12
S…
Speaker 1 (GMT20260423-211905_Recording)
Because then I can kind of,
15:15
S…
Speaker 1 (GMT20260423-211905_Recording)
I can look,
15:17
S…
Speaker 1 (GMT20260423-211905_Recording)
but I also want to hear from them.
15:21
S…
Speaker 1 (GMT20260423-211905_Recording)
what that process is.
15:23
S…
Speaker 1 (GMT20260423-211905_Recording)
Like I can look at what they're doing,
15:24
S…
Speaker 1 (GMT20260423-211905_Recording)
but I want to hear from them what is going through their mind when they're doing this.
15:28
S…
Speaker 1 (GMT20260423-211905_Recording)
Like what, what does that look like?
15:29
S…
Speaker 2 (GMT20260423-211905_Recording)
Because that's the current,
15:31
S…
Speaker 2 (GMT20260423-211905_Recording)
I mean,
15:32
S…
Speaker 2 (GMT20260423-211905_Recording)
that's the current activity that's happening.
15:34
S…
Speaker 1 (GMT20260423-211905_Recording)
Correct.
15:35
S…
Speaker 1 (GMT20260423-211905_Recording)
You know,
15:36
S…
Speaker 2 (GMT20260423-211905_Recording)
we've got it as our CRM and it's,
15:38
S…
Speaker 2 (GMT20260423-211905_Recording)
you know, doing all these things,
15:39
S…
Speaker 2 (GMT20260423-211905_Recording)
but those are the things that are happening rapidly currently.
15:44
S…
Speaker 2 (GMT20260423-211905_Recording)
And at any point you could jump in and say,
15:46
S…
Speaker 2 (GMT20260423-211905_Recording)
okay, let's start right here and then go forward.
15:48
S…
Speaker 2 (GMT20260423-211905_Recording)
So they're doing all the new stuff in terms of automations
15:52
S…
Speaker 2 (GMT20260423-211905_Recording)
and landing pages too.
15:54
S…
Speaker 2 (GMT20260423-211905_Recording)
I haven't heard that they're having issues with landing pages,
15:58
S…
Speaker 2 (GMT20260423-211905_Recording)
but I know we're utilizing them a lot.
15:59
S…
Speaker 2 (GMT20260423-211905_Recording)
So I'm sure that one graphics girl in
16:04
S…
Speaker 2 (GMT20260423-211905_Recording)
particular that's been using them,
16:06
S…
Speaker 2 (GMT20260423-211905_Recording)
I'm sure she would love to be like,
16:07
S…
Speaker 2 (GMT20260423-211905_Recording)
okay, here's how I do it.
16:08
S…
Speaker 2 (GMT20260423-211905_Recording)
Am I doing this totally wrong?
16:09
S…
Speaker 2 (GMT20260423-211905_Recording)
Everybody's DIY,
16:11
S…
Speaker 2 (GMT20260423-211905_Recording)
self -taught.
16:12
S…
Speaker 1 (GMT20260423-211905_Recording)
Yeah, okay.
16:14
S…
Speaker 2 (GMT20260423-211905_Recording)
So all of us,
16:15
S…
Speaker 2 (GMT20260423-211905_Recording)
you know, just picking up info where we can and trying to figure this out and trying to figure that
16:19
S…
Speaker 2 (GMT20260423-211905_Recording)
out. So like,
16:20
S…
Speaker 2 (GMT20260423-211905_Recording)
let's,
16:20
S…
Speaker 2 (GMT20260423-211905_Recording)
let's bring in the expert.
16:22
S…
Speaker 2 (GMT20260423-211905_Recording)
to help with all of it.
16:24
S…
Speaker 2 (GMT20260423-211905_Recording)
And then like the billing and e -commerce thing too.
16:27
S…
Speaker 2 (GMT20260423-211905_Recording)
So I do the e -commerce,
16:28
S…
Speaker 2 (GMT20260423-211905_Recording)
Maggie does the billing and we've got it going,
16:31
S…
Speaker 2 (GMT20260423-211905_Recording)
it's running, it's fine.
16:32
S…
Speaker 2 (GMT20260423-211905_Recording)
I'm sure it could be better.
16:34
S…
Speaker 1 (GMT20260423-211905_Recording)
Absolutely.
16:35
S…
Speaker 2 (GMT20260423-211905_Recording)
There's gotta be things that are better than when we started this eight years
16:39
S…
Speaker 1 (GMT20260423-211905_Recording)
ago.
16:40
S…
Speaker 1 (GMT20260423-211905_Recording)
Right.
16:41
S…
Speaker 2 (GMT20260423-211905_Recording)
So to kind of put,
16:42
S…
Speaker 2 (GMT20260423-211905_Recording)
you know,
16:43
S…
Speaker 2 (GMT20260423-211905_Recording)
what are the pain points that we're having there?
16:46
S…
Speaker 2 (GMT20260423-211905_Recording)
So that would be just writing down the team.
16:48
S…
Speaker 1 (GMT20260423-211905_Recording)
Okay.
16:48
S…
Speaker 1 (GMT20260423-211905_Recording)
So what was the gal's name that helps with the billing?
16:51
S…
Speaker 2 (GMT20260423-211905_Recording)
You said it earlier.
16:52
S…
Speaker 2 (GMT20260423-211905_Recording)
That's Maggie.
16:53
S…
Speaker 1 (GMT20260423-211905_Recording)
Maggie.
16:53
S…
Speaker 1 (GMT20260423-211905_Recording)
Yeah.
16:54
S…
Speaker 1 (GMT20260423-211905_Recording)
Okay.
16:55
S…
Speaker 1 (GMT20260423-211905_Recording)
And then who's the graphics gal that's building the paid?
16:58
S…
Speaker 2 (GMT20260423-211905_Recording)
Graphics is Alyssa.
16:59
S…
Speaker 1 (GMT20260423-211905_Recording)
Alyssa.
17:00
S…
Speaker 2 (GMT20260423-211905_Recording)
And then I'll include Trina with that.
17:04
S…
Speaker 1 (GMT20260423-211905_Recording)
Okay.
17:05
S…
Speaker 2 (GMT20260423-211905_Recording)
Trina is kind of a catch -all for,
17:08
S…
Speaker 2 (GMT20260423-211905_Recording)
she kind of works across a lot of our departments as well and is trusted
17:13
S…
Speaker 2 (GMT20260423-211905_Recording)
to be kind of our last look,
17:14
S…
Speaker 1 (GMT20260423-211905_Recording)
you know,
17:15
S…
Speaker 2 (GMT20260423-211905_Recording)
and does a little bit of QA.
17:18
S…
Speaker 2 (GMT20260423-211905_Recording)
What's that?
17:18
S…
Speaker 1 (GMT20260423-211905_Recording)
Does she do like a little bit of the Q &A,
17:20
S…
Speaker 1 (GMT20260423-211905_Recording)
like kind of quality assessment,
17:22
S…
Speaker 1 (GMT20260423-211905_Recording)
quality control?
17:23
S…
Speaker 1 (GMT20260423-211905_Recording)
Is she the one that kind of.
17:24
S…
Speaker 1 (GMT20260423-211905_Recording)
Yeah.
17:24
S…
Speaker 1 (GMT20260423-211905_Recording)
OK.
17:25
S…
Speaker 1 (GMT20260423-211905_Recording)
Yeah.
17:25
S…
Speaker 1 (GMT20260423-211905_Recording)
Yeah.
17:26
S…
Speaker 2 (GMT20260423-211905_Recording)
And so when Alyssa,
17:28
S…
Speaker 2 (GMT20260423-211905_Recording)
as a graphics person,
17:30
S…
Speaker 2 (GMT20260423-211905_Recording)
is doing stuff,
17:31
S…
Speaker 2 (GMT20260423-211905_Recording)
Trina will come in and be like,
17:32
S…
Speaker 2 (GMT20260423-211905_Recording)
oh, let's get the final say there.
17:35
S…
Speaker 1 (GMT20260423-211905_Recording)
So.
17:36
S…
Speaker 2 (GMT20260423-211905_Recording)
And I know Trina would like to learn about landing pages so she could just go
17:40
S…
Speaker 2 (GMT20260423-211905_Recording)
in and make the edits herself.
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