6. Growth is not the only Answer
May 01, 2026 03:00
· 3:37
· English
· Whisper Turbo
· 2 speakers
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0:11
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Speaker 1 (6. Growth is not the only Answer)
The vast majority of business owners struggle financially, fail to maximize their profits and cash flow, pay a huge dump tax, and ultimately lower their expectations or work way harder than they need to. The reason is simple. It's not that they aren't passionate. It's not that they're lousy operators. It's not that they don't work hard enough.
0:37
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Speaker 1 (6. Growth is not the only Answer)
The problem is they're playing pin the tail on the donkey with their business decisions. They lack the great optics that a great school board will provide. The vast majority of business owners never learned the critical business and financial skills and tools required to play the game and win.
1:00
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Speaker 1 (6. Growth is not the only Answer)
How in the world can you ask yourself to win at any game, especially business, especially in this environment, and not have a full tool belt of the business skills and school boards? Business owners typically have one lever in their cockpit, which they attempt to pull when they want better financial results. It's called the sales revenue growth gas pedal.
1:28
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Speaker 1 (6. Growth is not the only Answer)
The typical strategy is tweak the website, rework the advertising copy, Twitter and blog more often, hire a new graphic artist to redo the brochure, the letterhead, and the company logo, increase the commissions to the sales staff and add two new salespeople, then ramp up the search engine optimization, and all of this is an attempt to fix business problems.
1:54
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Speaker 2 (6. Growth is not the only Answer)
If you're like most business owners, you already know that no matter how much you make, you always somehow to figure out how to spend all of it. In fact, you probably had the experience of growing revenue and making less on the bottom line, right?
2:11
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Speaker 1 (6. Growth is not the only Answer)
Growth is not the only answer for superior financial performance. Attempting to create business success by solely relying on the gas pedal is a little like trying to become Mr. Universe by entering a hot dog eating contest. Gorging yourself on growth rarely solves the core underlying financial problems. Think about it.
2:37
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Speaker 2 (6. Growth is not the only Answer)
Why do we want more sales? Why do we want a bigger top line? The whole point of having sales and revenue is to produce profits. And the point of having profits is to produce cash flow. In other words, the whole point of being in business is to get rich, not just get big. I have no interest in growing the biggest tumor just so I can say I'm the biggest.
3:05
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Speaker 1 (6. Growth is not the only Answer)
What's missing is optics, the ability to see what isn't obvious, to have a blood test, a CAT scan, an MRI that would allow you to look under the covers and see what's really blocking your profits, what's really sabotaging your cash. This is where CFO School Board comes in. Need more money? Start using the CFO School Board. We will change the way you do business. I guarantee it.
This transcript was generated by AI (automatic speech recognition). May contain errors — verify against the original audio for critical use. AI policy
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